Pinduoduo's active users surpassed that of and the cost of acquiring customers was much lower than that of Alibaba. It went public in the United States fax number database less than 3 years after its establishment, allowing the giants to see the dividends of sinking traffic. As a result, e-commerce giants flock to the markets outside the Fifth Ring Road, and both online and offline have become the focus of competition, and the competition for online traffic is particularly fierce. Competition outside the Fifth Ring Road:
E-commerce giants accelerate their sinking In fact, e-commerce giants have already laid out the sinking market for a long time, but with the rise of Pinduoduo, the fax number database competition for the sinking market has become more intense. Ali: The biggest growth comes from sinking markets On the user pyramid, Pinduoduo is at the bottom, Ali is at the waist, and occupies the head. This means that in the sinking market, the conflict between Alibaba and Pinduoduo is more direct, and Alibaba's willingness to sink is stronger. The first opponent that Pinduoduo will face is also Alibaba.
It is precisely because of this that Ali has made frequent moves in the sinking market: In February 2018, Taobao launched the group group function; In March 2018, the Taobao special edition app was launched to fight price wars; In May 2018, Ali and Tequ Group released fax number database new AI smart pig raising products; In June 2018, Alibaba Rural Taobao, Bayer and Jifei Technology officially launched the "Future Farm Plan" new concept agricultural demonstration base project; In August 2018, Alipay and Taobao launched the group group function; In November 2018, Taobao's daily specials were upgraded to daily specials; In April 2019, the daily special sale launched the C2M production area plan;